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The Metaphors We Use for AI Matter
I’ve been thinking a lot about the metaphors we use for AI. Not the features. The frames. This question surfaced during a conversation with a trusted colleague about an agentic AI concept I’m prototyping for futures work and horizon scanning. From the beginning, I’ve been trying not to let the technology lead. I want the system to be enabled by AI, not driven by it. That distinction matters, because how we describe technology often determines how we design with it, what we tr
Matt Arnold
Feb 13 min read


The Power of Gaps: A leadership approach to turning disconnects into strategic value
Gaps are everywhere. In complex systems—especially those involving customers, products, and cross-functional teams—gaps show up in...
Matt Arnold
Jun 10, 20253 min read


Moving from Fuzzy to Feasible™: Phase 5 – Scaling & Sustaining
Innovation doesn’t become a strategic advantage until it becomes repeatable, regenerative, and resilient.The final phase of the Fuzzy to...
Matt Arnold
May 7, 20253 min read


Moving from Fuzzy to Feasible™: Phase 4 – Value Capture
Phase 4 of the Fuzzy to Feasible™ framework: Value Capture This is the fourth post in a series to provide more context around Spark's...
Matt Arnold
May 6, 20254 min read
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